Telematics: Incentivizing Safe Driving & Reducing Crashes
How Real-World Driving Data and Behavioral Insights Improve Safety
Safe driving isn’t just shaped by laws or enforcement — it’s shaped by what drivers actually do behind the wheel. Telematics gives us a clearer window into those real-world behaviors and allows us to understand, measure, and improve them in ways traditional approaches can’t.
In this webinar, experts will explain what telematics is, how it works, and why it has become a powerful tool for reducing crashes. We’ll connect the dots between data, behavior, and motivation — showing how telematics can reveal risky patterns, support better coaching, and inform effective incentive structures that encourage safer choices on the road.
You’ll learn:
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What telematics measures and why it matters for understanding driver risk
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How behavioral incentives and digital feedback loops influence safer decision-making
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Real examples where telematics programs reduced phone distraction, speeding, and other crash-related behaviors
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How communities, insurers, policymakers, and safety advocates are using telematics data to improve roadway outcomes
Whether you’re new to telematics or looking to understand how it intersects with behavioral science and safety incentives, this session will provide a practical, evidence-based foundation you can apply across transportation, healthcare, policy, education, and community outreach.
Zoom webinar hosted live on December 11, 2025 at 11:00AM ET. Register below.
Webinar Speakers
Ryan McMahon
Senior Vice President, Cambridge Mobile Telematics
Ryan McMahon is the Senior Vice President of Strategy & Corporate Development at Cambridge Mobile Telematics (CMT), the world’s largest telematics provider. Ryan joined CMT from the insurance industry, where he held several leadership roles, introducing new products and insurance services to personal and commercial markets. Ryan is a member of CMT’s executive team, with responsibilities overseeing corporate development, government, and public affairs. Ryan holds a BA in Psychology from SUNY Potsdam and an MBA from Worcester Polytechnic University.
Dr. Kit Delgado
Associate Professor of Emergency Medicine and Epidemiology, University of Pennsylvania
Dr. Kit Delgado is an Associate Professor of Emergency Medicine and Epidemiology at the University of Pennsylvania, where he directs the Penn Medicine Nudge Unit — the world’s first behavioral design team embedded within a health system. As an attending emergency physician and researcher, he blends behavioral and data science with clinical insights to guide safer decision-making for patients and communities. His work spans public health challenges including distracted and impaired driving, firearm injuries, and the opioid crisis.
Fact Sheet: Key Takeaways
To make this webinar even more actionable, we’ve prepared a downloadable fact sheet that condenses the most important points into an easy-to-reference guide.
Inside, you’ll find:
- Key facts on how te
lematics work and the types of driving behaviors they measure - Clear evidence showing how real-time feedback improves safety and reduces risky behaviors
- Myths and misconceptions debunked to help clarify what telematics can and can’t do
- Practical guidance for drivers, families, fleets, and insurers on using telematics to encourage safer habits
Whether you’re presenting to stakeholders, training staff, or simply want a quick reminder of what works, this fact sheet ensures that the insights from the webinar are right at your fingertips.
NDDC Steering Committee Press Contacts
Nick Chabarria
Automobile Club Of Missouri
JOE YOUNG
Insurance Institute for Highway Safety